Last week I wrote about one of my Favourite things and mentioned how it was a life changer

This is another concept that when it trickled into my Brain set a seed and that seed grew

It grew so much it killed something for me ...

It killed the concept of having a Brick n Mortar business

While I had a brick n mortar business, which can suck a bit because for me it sucked the life force out of selling 121

All the time I was creating one product, one more product. One more order. Talking to one more client/customer I was thinking ...

AHHHH !! I could be literally be using this time to build a Digital Course. Write a Blog post with a Call to Action. Launch a podcast ...

Be building a Funnel

And the trouble (for me) creating one time capped piece at a time usually took longer than expected with unforeseen interruptions. Issues to resolve. Last minute orders. Goal posts moving and it felt like it was pushing my dream further and further away but the concept of 1 2 Many kept sitting there telling me ...

"If you keep going one day you will create assets that you will have built once and you can keep Marketing over and over again and they will sit in Evergreen content that people can find and purchase literally while you sleep"

Last week I mentioned my love of Evergreen content and how I immersed myself in the world of Russell Brunson and talked of a Gentleman who I attended his first speaking tour. (check it out if you haven't read it yet for it to make more sense)

I was quite immersed in their world as well and I would keep seeing these things they created online that I thought were really cool and I wanted to know how to create them

Excuse my naivety back then, if you are a seasoned pro at this but my potential with this Newsletter is to support people who were once like me to believe it is possible for them too. (See Edition 1 of Amplified Empires to find out about my Mission, Purpose and Passion)

They would create a post for a free event or piece of content and encourage you to click on a link or something and you would be carried through (to me) to some kind of magic where you entered your details and would be sent by email some information how to attend or grab your freebie.

I wasn't new to this concept but I was new to the platform that it was using and at the bottom there would be these words in black, white red and blue.

What is this thing and how do I get it?

It was a bit like when I first felt the urge to create a blog and didn't know how and then the Universe presented me with a set of Synchronicities that brought me in front of Wordpress.com. The free platform that allowed me to get The Law of Attraction Lover launched.

My Favourite Quote is by Ralph Waldo Emerson

"Once You Make a Decision The Universe Conspires to Make it Happen"

In Law of Attraction Land there is a saying "The How is Not Our Responsibility" meaning your responsibility is the "What, desire" and then you let the Universe, Source, God. Infinite Intelligence. whatever is your preferred term for all that is take care of the details (the how)

That could be an "Inspired Action" that takes you to right place and the right time to meet the exact right person that can help you achieve your desires. Over hear the right piece of information. Watch the right film. read the right book, ie: Traffic Secrets etc. (Tap the Title to Get a Free Copy) 

So I knew I wanted to create Digital Assets like courses that I could serve 1 2 Many and create time, location and Financial Freedom instead of being landlocked as I was then and I had immersed myself in the world of Russell Brunson because after attending an event by Dean Graziosi and Tony Robbins that I accidentally clicked on whilst coming out of a YouTube video (the Universe conspiring to make things happen) and I was seeing this magic platform/software more and more but still didn't really know what it was and how to access it and then one day ....

I can see it in my mind's eye now when I first heard the term OFA. I was coming off the Motorway (Freeway) slip road listening to Russell Brunson's podcast and he mentioned this thing "OFA"

What was OFA?

I kept hearing it over and over again until one day I heard it again and I was in a position to click on a piece of information Russell was sharing about joining OFA.

I still didn’t truly know what it was but I was such a Fan Girl of Russell’s I joined for $100

It turned out to be a bit of bad timing because OFA was a 30 day Challenge and I joined in the December

The busiest time of year for my brick n mortar business but I just watched the daily video’s while I worked on my orders and tried to implement what I could because I knew I paid for lifetime access and during the Training I learned of a extremely successful couple who had made it a policy for themselves to watch a piece of Training then pause until they implemented that piece and they wouldn't let themselves go any further in the Training until implementation had happened so I just told myself I would adopt this pattern for myself

As it was so near Christmas I saw that I had no choice but to watch the daily video's and postpone my own Implementation until the New Year

Then Oh My Days I couldn’t believe my eyes

I learned through the Trainings

This Magic Thing I had been longing to find out what it was, was actually co-owned and created by Russell Brunson and I literally had no idea about the connection until then !!

When I first found what I had entered into I was ecstatic

Finally here was what I was looking for. Literally and metaphorically

I had finally found the magic thing I wanted to know about and I had found for me the perfect tool to create my Evergreen content on, like Online Courses that I could build once and serve many people with from anywhere in the world at any time even while I was asleep

Having a Brick n Mortar business or any business where you have to physically create or sell products or a service to someone is capped by time and therefore Financially capped. Not to mention landlocked because you have to be physically present to offer services or sell your products.

There is only so many people you can serve in a day, say if you are a Coach, a Consultant. Painter, Decorator, Mechanic, Plumber, Gardiner, Accountant, Hairdresser. Duck Painter as I was

But with a little know how and vision you can take your skills and package them in a different way and sell them to many people all at once and even better if you can find a way to automate your offerings, earning potentials are limitless instead of limited

I quickly learned that OFA stood for One Funnel Away because Russell Brunson says "You Are Literally One Funnel Away from the business, the lifestyle, the Financial Freedom you desire.

Honestly ....

It might not be your first but OFA literally teaches you the skills on how to build a funnel and then you can test and tweak until you create the One Funnel that hits but before you run off and research how to access OFA I have some feedback on my personal findings.

You maybe asking what is a Funnel?

All businesses need to generate leads to be successful and image you have say, a free piece of content to give away and there are a lot of people viewing what you have to offer

Now imagine a funnel ...

At the top of the funnel is the widest part

This represents all those people

You have attracted an audience and a large amount of people opt in to get your free content via email but not all of them

So gradually the number drops as they go through your funnel so like a real funnel.

The funnel narrows as does the audience.

Then you offer some paid content in a follow up email or the next stage of your automated content created using Russell's magic funnel software

A lot of people want the free content but they don't want to pay for something that will serve them so now the audience narrows again but some do buy

Then you offer a higher value product both in the amount of value it offers and the cost to purchase and only a very small amount of people see the value over cost

These die hard more opened minded people and they are right at the bottom of your funnel where it is narrowest

They have gone all the way through your funnel and out the bottom with a high return on investment for both parties

I have already mentioned I felt I knew what I wanted to produce. I felt I needed to wait until the New Year because of poor timing and I would adopt the Training, Pause Implement method

And you may be thinking this sounds like a great idea but I have no idea. No idea what I want to do, produce or I haven't actually got a business yet

What I learned while going through the process of OFA is you don't need a business or a product to get started.

You can actually build a funnel and a business based around selling other people's products and the Training is so good it will most likely give you Ideas to start a business that wasn't even there in the beginning

And the method of stop implement move on rinse repeat

Don't do what I did

As I mentioned above while I was working on my 121 products things didn't always go to plan and would take longer to create and so my time concentrating on build my first funnels was limited and I would aim to achieve so much in "Tiny pockets of Time" when ever I felt I had a bit of time and initially I foresaw myself getting things done quickly and up and running fast but as I hit roadblocks and time went on longer a subconscious vibration of Fear and desperation grew around my Digital products and I would battle on trying to find the solution

Then one day out of desperation I tapped the blue support button on the bottom right of my screen and within minutes I had received the best customer support I had ever had and my problem was solved but I felt very foolish

I had delayed my progress so long as I tried to figure out a skill that was so completely new to me because of this Train, pause, implement method I sold to myself

Don't do that just hit the blue support button

That was definitely a lesson learned that I still use today

And now

OFA has got so much better there are even live zoom calls every Monday with a Magician called Dante that you can literally jump on free of charge and get live help with building your own funnels and maybe, just maybe just by being on the zoom call and listening to other peoples issues and seeing the resolutions will be the little nugget you needed

Plus the demonstration videos that go with the Training walk you through every tiny step required

Just know also, that I was a woman in her 50's with no prior knowledge of any of this stuff but OFA taught me the muscle memory to build funnels in an afternoon now compared to several months in the beginning

I believe we are living in the best time in History to take what we love and turn it into a business Online that we can sell one to sooo, so many, any time and any place, anywhere

And even better now .....

Where I paid $100 to access OFA and you still can if you so choose but wait ....

If you take advantage of the Magic platforms Free 14 day Trial OFA is built into it plus a whole other world of Training and there is an Expert Version and an Ecomme version and where it was over 30 days for me then there was a shortened version ...

The latest version can all be accessed straight away so you could literally take advantage of the 14 Day Free Trial of the Magic Platform and binge watch OFA and implement it before the Trial ends and have your First Funnel up and running

Russells Magic platform is called Clickfunnels and while others are trying to emulate it none of them have the passion, drive, vision and imagination of this man built into them so for me they are a pale imitation (and I have taken their free trials to check)

For me it just keeps getting better and better and the CF 2.0 version (now just called New Clickfunnels) has literally everything you need

I was paying for a website hosting, email hosting, link in the bio style software, plus various other items all individually that was all adding up and now with New Clickfunnels  it is all under one roof and I have ditched off all those extra monthly payments

Why not try today for Free to build your 1 to Many Business based around a subject you love that can operate 24/7, 365 from anywhere in the world and even while you sleep

Tap any of the OFA or Clickfunnels titles to be taken through to the magic land of Business Freedom and see for yourself why I feel so lucky the Universe showed me how to stop serving 121 and instead serve 1 2 Many

If you want to see what my First Funnel looked like? I still use it today even though it was created in what is now called Clickfunnels Classic because if you migrate over to New Clickfunnels you get to keep all your original funnels in maintenance mode at no extra cost so I felt there was no reason to recreate the wheel and my first funnel was and still is something close to my heart ...

My Free Morning Routine that changed my life at mywakeuphappy.com because that is what implementing it allowed me to do and after knowing what it was like to be at rock bottom and get out of it. It is my Passion to Help as Many People as Possible to do The Same. #wakeuphappy

​See you on the next edition of Amplified Empires and have a Fabulous Day, Week, Month, Life and if you don't feel you are having any of these .... just grab my Free Morning Routine now and start to change things around today !!!
​
​Ali xoxo